Trade shows are one of the most critical tools for introducing, marketing, and developing distribution channels for products and services. Trade shows are large-scale events typically held once a year. Its purpose is to develop trade, product introductions, business deals, and wholesale sales.
Trade show organisers provide electrical installations for each stand, but the capacity is usually limited to covering the lighting. Many fairs typically charge an additional fee based on the extra power demanded by the exhibitors, and it is not always consistent.
Especially at outdoor trade shows, the power transmission cables transmitted to the booths may be insufficient, and interruptions resulting from technical problems may disrupt your business. Therefore, exhibitors use additional power sources, such as solar battery storage, as the power supply for various electrical appliances.
Advantages of Using Solar Battery Storage at Trade Shows
Applying solar power battery systems at trade shows has multiple advantages, which not only enhance the reliability and convenience of the exhibition but also strengthen the brand image of participating companies.
1. Uninterrupted Power Supply
Trade shows usually take place for a limited period of 1–4 days. Many visitors spend 1-2 days visiting the fair. Exhibitors come from different states and sometimes from other countries, and participation in this trade show will increase the total cost. Therefore, the time for trade shows is very precious.
Even a power outage that lasts a few hours at your stand can cause economic loss, such as being unable to present your products to your important customers. A portable solar power generator is lightweight and portable. You can keep it at your trade booth as a backup for use whenever you need it. Solar battery storage offers a solution for power outages and when extra power is required.
2. Reduce Noise and Emissions
Trade shows are places where hundreds of exhibitors and thousands of visitors interact at the same time. In the exhibition stands, which are only a few metres apart, human voices and the noise of audio and video devices mix together. Every extra sound added to this cacophony increases noise pollution.
Especially at outdoor trade shows, the use of fuel generators causes both noise pollution and increased carbon dioxide emissions. Solar battery storage is an eco-friendly, silent, and lightweight product that provides the portability needed.
3. Easy to Use and Portable
Solar battery storage devices are lightweight, small, practical, and compact. You can use it wherever you need external power and take it with you on all your fair and commercial presentation trips.
Without causing a mess at your trade show stand, you can move it to different points of the stand as needed. Recharging the solar battery storage is also easy. It can be charged with both solar panels and mains electricity.
Thanks to USB-A outputs, USB-C outputs, and AC outputs, you can operate or charge multiple devices at the same time. All solar generator functions, buttons, and outputs are marked with standard names. Moreover, an application can control some of the new generation of solar generators from your mobile phone.
4. Enhance Brand Image
Renewable energy, such as solar power, has been gaining appreciation from environmentalists in recent years as the most important alternative energy source to fossil fuels.
Solar battery storage products, which offer zero emissions and a zero carbon footprint, are appreciated by environmental groups and everyone who is environmentally conscious. Using eco-friendly products, you can increase your brand image for visitors visiting your stand or passing by. Solar battery storage—devices that work with a renewable energy source—is one of the most striking signs of sustainability.
Using Solar Battery Storage at Outdoor Trade Shows
While some products require indoor trade show areas such as the Melbourne and Sydney Convention and Exhibition Centres, others need to be exhibited at outdoor trade shows.
For example, many products, such as commercial transportation vehicles such as trucks, buses, caravans, agricultural vehicles, and agricultural products, are preferred for outdoor trade shows.
Exhibitors may need solar battery storage to light the stand area, LED signage, and banners. Here is a detailed analysis.
1. Exhibition Lighting
Stand lighting is critical for making the stand area visible and presenting the products better. However, the number of lamps provided and the power of the electricity provided to the exhibitor stands may be limited at outdoor trade shows.
For this reason, many companies use extra lighting devices and solar battery storage to power them. By configuring an appropriate amount of solar panels with battery storage, attendees can use additional clean energy to meet their lighting needs throughout the day, and this free energy can also help reduce electricity bills.
2. Signage and Banners
Signage and banners are visual materials that present brand and product details, which enable company stands to be distinguished from each other at trade fairs.
At trade shows, the same sector and similar products are positioned in common areas. It is to ensure that visitors can find the products and companies they are looking for in a specific location without wasting time.
The fastest way to attract attention among stands with similar products in the same location is to attract attention with LED-illuminated signs and banners. Solar battery storage operates or charges all kinds of devices thanks to USB and AC connection options. You can create bright and competitive booths with eye-catching signage and banners!
3. Heating or Ventilation
The most challenging aspect of outdoor trade shows is providing service in hot summers and cold winters. For example, the Queensland Outdoor Adventure Expo held in July is an outdoor trade show, and the weather is generally expected to be cold. The weather conditions at the stand affect not only the staff but also the visitors, so you may need to consider providing an optimal temperature balance for your visitors.
Companies that provide warm or cool areas at their stands during the trade show will ensure that visitors stay at the stand longer and do not get overwhelmed by the cold or heat while their products are being introduced.
Solar battery storages allow you to connect several devices at the same time and provide heating or ventilation at different points of the stand with extension cables!
4. Demonstration Equipment
Many companies present visual materials, such as videos and presentations, to their visitors using projectors and TVs at their exhibition stands. It helps to provide information such as how their products are manufactured, their technical specifications, and how they are used.
Thus, brands have the opportunity to show their customers all product ranges with the promotional videos they project on the screen.
Some brands allow their customers to visit their websites and product pages through touch screens and tablets they install in certain areas of the stand. Demonstration equipment is much more effective than paper and brochures in creating a strong attraction for customers.
Therefore, an external power source is needed to operate all these devices. If you choose a device with a high solar battery storage capacity, it will allow you to operate and charge many devices simultaneously for hours.
Jackery Solar Battery Storage to Power Outdoor Trade Shows
Trade shows have high-capacity power lines that can power electrical devices on-site at the same time. However, due to changing power consumption and seasonal conditions, it is necessary to be prepared for voltage fluctuations and interruption risks.
Jackery offers its best batteries for solar power storage to exhibitors, with the Jackery Solar Generator 1000 Pro offering 1002Wh and the Jackery Solar Generator 2000 Plus offering 2042.8Wh of power.
The Jackery Solar Generator 1000 Pro can meet the standard needs of an average booth, such as extra lighting, heating, cooling, and running projectors. With the support of Jackery SolarSaga 100W solar panels, you can increase the recharge speed and ensure that the solar battery storage works uninterruptedly throughout the day.
If you have a larger booth and many devices to run, the device you need is definitely a Jackery Solar Generator 2000 Plus. It has a Jackery APP software monitor that will allow you to easily control all energy solutions on your mobile phone during the trade show.
Jackery solar generators are certified by FCC, CE, and UL, ensuring safety during indoor or outdoor activities like trade shows. The built-in BMS (Battery Management System) of Jackery solar battery storage provides 12 layers of protection against short circuits, overvoltages, and more.
Moreover, since the Jackery Solar Generator 1000 Pro works silently at as low as 46 dB and the Jackery Solar Generator 2000 Plus produces only 30 dB, your activities at the exhibition will not be disturbed! Thus, your activities at the exhibition will not be disturbed!
Here are the specific parameters of these two generators:
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Jackery Solar Generator 2000 Plus:
- Battery Capacity: 2042.8Wh
- Weight: The Jackery Explorer 2000 Plus Portable Power Station weighs 27.9 kg, and the Jackery SolarSaga 100W Solar Panel weighs 4.69 kg.
- Outputs: AC Output×3, USB-A Outputs×2, USB-C Outputs×2, Car Port×1
- Cycle Life: 4000 cycles to 70%+ capacity
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Jackery Solar Generator 1000 Pro:
- Battery Capacity: 1002Wh
- Weight: The Jackery Explorer 1000 Pro Portable Power Station weighs 11.5 kg.
- Outputs: AC Output×2, USB-A Outputs×2, USB-C Outputs×2, Car Port×1
- Cycle life: 1000 cycles to 80%+ capacity
Frequently Asked Questions
1. Is solar battery storage suitable for all types of trade shows?
Solar battery storage is a great solution for all trade shows, especially outdoor events where access to grid power may be limited. However, your booth’s specific needs will determine the solar battery capacity. So before you buy solar battery storage, please list the devices and calculate the energy consumption of your booth.
2. Can solar battery storage be expanded according to electricity demand?
Absolutely! Jackery not only provides various capacity models for different trade show stands but also has expandable models. For example, the Jackery Solar Generator 2000 Plus is expandable, and you can improve its energy capacity up to 12 kWh by adding Jackery battery packs.
3. How should I choose the capacity of solar battery storage?
When choosing a solar battery for your home, RV, camping, workplace, or trade show, first determine your purpose of use. If you are going to attend a fair, make a list of the electrical equipment, then calculate the total energy consumption. When determining your total energy needs, also consider how many days the exhibition will last.
Our advice is to also try to anticipate your future needs. For example, you are preparing for a trade show and have added a portable solar generator to your equipment list as a precaution. However, you have already booked another outdoor trade show in 3 months, and there is only limited electricity for the outdoor stands. In this case, you should make your initial investment to cover the subsequent trade shows.
Conclusion
Embrace the power of independence and sustainability at your next trade show with solar battery storage. By opting for clean, reliable, and portable solar power, you eliminate the concern of power outages. By using solar power batteries, you improve your brand image as an environmentally friendly company and ensure a seamless experience for both your company and potential clients.
Jackery solar battery storage solutions offer options for your trade show needs for different needs. Choose from the Jackery Solar Generator 2000 Plus for heavy-duty needs or the Jackery Solar Generator 1000 Pro for a standard option, ensuring your booth shines throughout the event.
So, embrace the future with solar battery storage. Visit Jackery’s website today and discover the power of clean, reliable energy for your next trade show!